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Acer to Shift Emphasis

Submitted by on 2011/12/16 No Comment

Acer has announced that their company will desist from producing unprofitable and cheap products. But in another vain, they are continuing with their netbook line which is considered by some to fall under the category.

Acer to Shift Emphasis

The statement was credited to Acer CEO J.T. Wang. But they sold about 1.7 million units of such products alone during the last quarter so it is not really clear what they are saying. They had a strategy of pursuing market share with the sale of very low spec and cheap products but Wang was also reported to have said that they would be concentrating on Ultrabooks for growth next year. He hoped that this will return the company back to profitability.

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